[alcatraz]

OK so this happened a little while ago but I though it would be fun to watch again anyway.

The new GLA will round off the extensive SUV portfolio of Mercedes-Benz. Benz now offers 5 SUVs (GLA, GLK, ML, GL and G.)

With the great success of the affordable CLA Coupe, the GLA is expected to have similar success.

Since the GLA is going to be released for the 2015 model year, we still have at least till 2014 before we will see it on sale. I haven't found an exact on-sale date yet. Have any of you guys?

 

[AMGz]

I love this unveiling, it's quite dramatic. Aside from the official GLA video, this is the first time i seen the GLA rolling and it looks amazing, far better than in pictures.

 

[Bplayer]

Very cool.

 

[carbonfiber]

awesome. actually haven't watched this yet so this is new for me.

thanks for posting.

 

[AMGz]

awesome. actually haven't watched this yet so this is new for me.

thanks for posting.

You must be glad you did.

I bet if it was just the GLA they were unveiling with nothing else, it wouldn't be as crazy and dramatic as this.

 

[Truthiness]

These unveiling are so over the top. They have videos, and dancers. It is a whole production. I hadn't seen this yet though so it is fun to watch. Thanks for the post

 

[carbonfiber]

The live band and DJ make it all worth it lol. Only thing that comes to mind is that this kind of music kind of caters to the youth.

The general age of Mercedes buyers probably doesn't listen to this kind of head bobbing music.

 

[A.T.L.]

The live band and DJ make it all worth it lol. Only thing that comes to mind is that this kind of music kind of caters to the youth.

The general age of Mercedes buyers probably doesn't listen to this kind of head bobbing music.

it's what they're trying to get at, the younger market, at least try to make it seem like their vehicles are for young people so when old people hop into them, they feel young again.

 

[Glamorous]

How entertaining. Nice work Mercedes!

 

[Frayzer]

Nice show, you can tell they have the money made to go with this kind of show. always love their presentations.

 

[Sweet Tooth]

Always read about car unveilings but I've never actually watched one. It is such a show! The live music and all the lights and such. It really doesn't give much info on the GLA, but I guess that's not the point. It wants to show off the GLA, and generate some hype. It would be so fun to go to one of the big car shows and watch some of the big unveilings. Have any of you ever been?

 

[AMGz]

Always read about car unveilings but I've never actually watched one. It is such a show! The live music and all the lights and such. It really doesn't give much info on the GLA, but I guess that's not the point. It wants to show off the GLA, and generate some hype. It would be so fun to go to one of the big car shows and watch some of the big unveilings. Have any of you ever been?

usually those unveiling are only for the media on the media days, some shows do have presentations on public show days, so with those you'll get a similar experience.

 

[Cocles]

Best one I ever saw was one manufacturer doing some fake presentation on a compact car (unbeknownst to the press), only to have the real presentation start when their brand new full sized truck smashed through a brick wall at the back and rolled up on stage.

 

[A.T.L.]

Best one I ever saw was one manufacturer doing some fake presentation on a compact car (unbeknownst to the press), only to have the real presentation start when their brand new full sized truck smashed through a brick wall at the back and rolled up on stage.

that is awesome, best way to get a good reaction from the crowd pulling the old bait and switch.